A born storyteller. I build narratives that work—and content that performs.


My Services

Content Strategy

UX & Copywriting

Community Management

Blogging & SEO Content

Case Studies, Success Stories & User Cases  

Brand Management

UGC Content & Strategy

Web Content Creation

Translations

About Me

I’m Hector — a bilingual content strategist, UX writer, and copywriter with deep experience in SaaS, tech, and global communication.

I’ve helped scale content ecosystems for big software companies, aligning marketing, legal, and brand teams across time zones. Whether I’m localizing web experiences, translating technical jargon into human stories, or crafting messaging frameworks for AI-powered tools, my goal is always the same: make content work smarter. I thrive in cross-functional, global environments — and I know how to bridge the gap between product, design, and users with words that drive action.